Approval Is the Feature — Guardrails One-Pager
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Approval is the feature (guardrails for marketing agents):
Guardrails:
- Separate draft tools from ship tools.
- Use an approval queue (statuses).
- Approve exact characters.
- Schedule by default.
- Log every publish with URL + result.

Sample statuses:
Idea → Drafting → Ready for Review → Approved → Scheduled → Published

Review checklist:
☐ Link works
☐ Claims are true
☐ Brand voice matches
☐ No private info
☐ CTA is clear

By Steve Merrill · @merrills · WRKNG Digital