20-Minute Weekly Review — Performance Loop Template
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20-minute weekly review. Set a timer. Do not overthink it.

1) Pull the numbers (5 minutes):
- Top 5 posts by impressions
- Top 5 posts by replies
- Top 5 posts by clicks (if you track clicks)

2) Write 3 wins (5 minutes):
- Win: ____
- Why it worked (guess): ____
- Do more of: ____

3) Write 3 misses (5 minutes):
- Miss: ____
- What was unclear: ____
- What to change next time: ____

4) One rule for next week (3 minutes):
- Next-week rule: "When I write ____, I will ____"

5) Make 2 new drafts (2 minutes):
- Draft idea 1: ____
- Draft idea 2: ____

Copy-paste table:
Date | Post | Metric goal | Result | What worked | What failed | Next rule

By Steve Merrill · @merrills · WRKNG Digital