Angle Bank — 5 Lenses + Examples
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Angle bank (5 lenses):
1) How-to: “How to ____ in 5 steps”
2) Limit: “Stop doing ____ (do this instead)”
3) Remarkable: “The weird thing about ____”
4) Fail: “I tried ____ and it failed because ____”
5) Checklist: “Before you ____, check these 7 things”

Example topic: “AI content approvals”
- How-to: How to build an approval queue in Notion
- Limit: Stop autoposting. Add a human gate
- Remarkable: Approval is the feature, not the slowdown
- Fail: We almost shipped the wrong link
- Checklist: 7 checks before scheduling

By Steve Merrill · @merrills · WRKNG Digital